George S. Day

George S. Day, Geoffrey T. Boisi Emeritus Professor of Marketing, The Wharton School, University of Pennsylvania, US

Ebooks

Strategy from the Outside In (PB)

The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

See Sooner, Act Faster: How Vigilant Leaders Thrive in an Era of Digital Turbulence

มองรอบด้าน: Peripheral Vision