bWise: Doing Business in India

Business Culture and Practices: Work Schedule, Meeting People, Making Contacts, Meetings, Names & Titles, Greetings, Business Cards, Interactions and Gestures, Management Practices, Accountability & Responsibility, Decision-Making, Developing Trust, & Negotiating

Conducting Business in a Social Setting: Dining & Drinking, Visiting a Home, Gift Giving, Dress Code, Indian Standard Time, Tipping

Local Culture: Geography, Historical Highlights, Government, Economy, People, Values and Social Customs

Plus More: Common Hindi phrases, Local Travel Tips, Special Appendix on the major religions in India -- Hinduism, Islam, Buddhism, Jainism and Sikhism.

Today, India boasts a sophisticated industrial and manufacturing base, a rapidly expanding service sector, a huge pool of skilled, low-to-moderate-cost workers including professional managers, and an established free-market system. India has capitalized on its large, well-educated, English-speaking workforce to become a major exporter of information technology services and software professionals.

Yet this is only one dimension of India’s intriguing one billion plus people. In contrast more than 200 million people still live on less than one dollar per day. It’s this kind of economic and social disparity that still marks the business cultural landscape, which is a reflection of the country’s extremes. To understand today’s Indian business environment, it’s essential to understand the local culture.

bWise India is part of Atma Global’s bWise – Business Wisdom Worldwide-- series.

Engaging, concise, and informative country, culture, and global business guides for professionals, educators, students, and global enthusiasts. Maximize your success potential and satisfy your curiosity as you learn about countries, cultures, and timely global business topics.

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Useful insight needs more than 140 characters. Our approach is not to “spoon feed” you a bunch of do’s and don’ts, rather we look to give you an in-depth, straightforward perspective of a culture, country or a global business topic so that you can extract the information you need and want.

Context. We believe that it’s essential to know about how’s and why’s behind a topic. Whether the attitudes towards work and business interactions, business protocols, or the way people communicate – much has to do with the overall context in which society operates. History, government, politics, geography, and a host of other factors all play into this equation as well. More than just a presentation of facts, our essential learning content provide a reliable, comprehensive proprietary analysis about a business culture or global business topic.