Redefining Propaganda in Modern China: The Mao Era and its Legacies

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· Routledge
Ebook
336
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About this ebook

Usage of the political keyword 'propaganda' by the Chinese Communist Party has changed and expanded over time. These changes have been masked by strong continuities spanning periods in the history of the People's Republic of China from the Mao Zedong era (1949–76) to the new era of Xi Jinping (2012–present).

Redefining Propaganda in Modern China builds on the work of earlier scholars to revisit the central issue of how propaganda has been understood within the Communist Party system. What did propaganda mean across successive eras? What were its institutions and functions? What were its main techniques and themes? What can we learn about popular consciousness as a result? In answering these questions, the contributors to this volume draw on a range of historical, cultural studies, propaganda studies and comparative politics approaches. Their work captures the sweep of propaganda – its appearance in everyday life, as well as during extraordinary moments of mobilization (and demobilization), and its systematic continuities and discontinuities from the perspective of policy-makers, bureaucratic functionaries and artists. More localized and granular case studies are balanced against deep readings and cross-cutting interpretive essays, which place the history of the People's Republic of China within broader temporal and comparative frames.

Addressing a vital aspect of Chinese Communist Party authority, this book is meant to provide a timely and comprehensive update on what propaganda has meant ideologically, operationally, aesthetically and in terms of social experience.

About the author

James Farley completed his PhD at the University of Kent in 2016. In 2016 he organized an international conference on 'China's Propaganda System: Legacies and Enduring Themes' and his monograph, Model Workers in China, 1949–1965 (2019), was published by Routledge. He is currently a post doctoral researcher at Universität Hamburg, Germany.

Matthew D. Johnson is an independent research consultant and analyst. He previously held academic appointments at the University of Oxford and Grinnell College, and as Executive Dean of the Faculty of Arts and Social Sciences at Taylor's University, Malaysia. His books include Maoism at the Grassroots: Everyday Life in China's Era of High Socialism (joint editor, 2015). He is also a director of the PRC History Group (prchistory.org).

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