Innovation Crash Course

IntroBooks

feb. 2018 · IntroBooks

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Innovation does not have a fixed procedure or methodology. A person or an enterprise can bring changes in various ways that lead to the implementation of a new idea or method. The act of innovation is not just one instance of coming up with a new idea. Innovation is a longer process and it unfolds itself in different aspects. Take for example the invention of the wheel. What began as an invention soon led to innovation on various aspects giving rise to the cart wheel, potter’s wheel, and eventually helping in the establishment of the transportation industry.

Innovation oftentimes begins with creativity but being creative is not mandatory to innovate. Sometimes, innovation is the result of growing customer demands or fulfilling the needs of an individual or a group. Being creative is helpful because innovators require new ideas and thoughts.

What begins in the form of an idea or inspiration requires a set process through which that idea can be implemented. The successful implementation of that idea which eventually leads to value addition is innovation. If a company ends up trying to innovate and implements a new idea without having thought it through effectively, there is a chance that it may not add value to the products or services. This means that it can lead to unprofitable business situations.

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