To Sell Is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others
Feb 2013 · Canongate Books
3.5star
140 reviewsreport
Ebook
272
Pages
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About this ebook
We're all in Sales now
Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.
Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn't what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on each new terrain: six new ways to pitch your idea, three ways to understand another's perspective, five frames that can make your message clearer, and much more.
Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.
Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn't what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on each new terrain: six new ways to pitch your idea, three ways to understand another's perspective, five frames that can make your message clearer, and much more.
Ratings and reviews
3.5
140 reviews
Xiaochen Su
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March 13, 2023
A lot of the techniques being described can be considered "matter of fact" and relevant to daily life as well. But it is worth being reminded of them from time to time. Furthermore, the fact that sales have permeated everyday life means that it is worth looking into it not as transaction but as a way of simply interacting with others, as equals sharing ideas and doing favors.
zaheer abbas
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January 14, 2014
Well book is good but too much materialistic I believe....
2 people found this review helpful
mayank soni
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October 11, 2013
amaizing title.......every where.....with everyone its appropriate.
4 people found this review helpful
About the author
Daniel H. Pink is the author of several books, including the New York Times bestselling Drive, To Sell is Human and A Whole New Mind. His books have been translated into 35 languages and have sold more than 2 million copies worldwide. He lives in Washington D.C. with his wife and children.
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