The Emotional Connection: Building Brands That Customers Love

The TenX Rule: The Only Difference Between Success and Failure

The Funding Formula: Raising Money Without Losing Equity

Essentialism: The Disciplined Pursuit of Less

Revenue Diversification: Building Multiple Streams of Business Income

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne

Fail Fast, Succeed Faster: Lessons from Startup Failures

Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

The Feedback Leader: Using Constructive Criticism to Grow Teams and Results

Effortless: Make It Easier to Do What Matters Most: The Instant New York Times Bestseller

The Shopify Success Formula: Growing Your Online Store Step-by-Step

Zero to One: Notes on Start Ups, or How to Build the Future

The Minimum Viable Product: Launching Quickly and Iterating Effectively

Black Box Thinking: The Surprising Truth About Success

The Pivot Playbook: How to Adapt and Thrive in Challenging Markets

Never Split the Difference: Negotiating as if Your Life Depended on It

The Value Proposition: Crafting Irresistible Offers Your Customers Can’t Refuse

Choose Your Enemies Wisely: Business Planning for the Audacious Few

The Social Media Funnel: Generating Sales Through Online Platforms

The Innovator's Dilemma, with a New Foreword: When New Technologies Cause Great Firms to Fail