Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage
Douglas B. Laney
Sep 2017 · Ascent Audio · Narrated by Douglas B. Laney and Tim Andres Pabon
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Audiobook
10 hr 14 min
Unabridged
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About this audiobook
The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.
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