How to Create Innovation: The Ultimate Guide to Proven Strategies and Business Models to Drive Innovation and Digital Transformation

· · · ·
· Gildan Media · Narrated by Peter Lerman
Audiobook
11 hr 35 min
Unabridged
Eligible
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About this audiobook

Bringing together a wealth of experience from sixty-plus distinguished global thought leaders, How to Create Innovation is a comprehensive guide to becoming a leader in innovation and an organization that plays to win, containing all of the working methods, separate business innovation models, and processes you need to transform your organization digitally.



Written by Stefan F. Dieffenbacher, founder of an international award-winning consulting agency, the book draws upon Dieffenbacher's experiences working with clients like Amazon, BMW, Google, and Pfizer to deliver a one-stop, end-to-end solution to innovative transformation. In this book, listeners will learn how to uncover opportunities by finding your niche and devising a more nuanced business strategy; lead culture change by recognizing and avoiding common reasons for failure; and harness proven strategies developed under the Understanding and Navigating Innovation and Transformation in Enterprises (UNITE) model.



With ready-to-use assets included to help you start taking action immediately, How to Create Innovation earns a well-deserved spot on the bookshelves of business leaders, entrepreneurs, and managers who want to take their organizations to the next level and overcome the competition through tried and tested strategies for innovation.

About the author

Stefan F. Dieffenbacher is the internationally award-winning founder of Digital Leadership AG, an open source consultancy. Susanne M. Zaninelli is Partner for Culture Change at Digital Leadership. Andreas Rein is Partner for Organizational Change at Digital Leadership. Caroline Hüttinger is Partner for Brand & Experience Design at Digital Leadership. Douglas Lines is an experienced digital leader with proven success in transforming businesses and launching EdTech startups. Peter Lerman is a narrator from the heart of New York City: Brooklyn born and raised. He has appeared onstage as Horace Vandergelder in Hello Dolly, Bobby Gould in Speed-the-Plow, the Governor of Texas in Best Little Whorehouse..., Jonathan Brewster in Arsenic and Old Lace, and Lenny in Rumors.

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